A window with a vivid skyline for inspiration, a few sheets of drawing paper and a pack of 12 colored pencils, could keep Eric, at age 6, busy for an entire day.

Fast forward to the present: his creative work is basically the same, well almost — instead of just a generic skyline of buildings, he imbues positive messages for companies which occupy these skylines. Using not just color crayons, but smart, provocative, conceptual work Eric covers editorial ideas, campaign covers, brands and various print, digital and online visual communication campaigns.

Eric is a true hybrid creative of art direction and design, whose generation bridges traditional graphic design and the millennial digital world. In a more practical description, his experience has spanned 3-inch 2.5MB floppy disks to 40MB SyQuest drives, 100MB Zip-discs and nowadays 400GB MicroSD. The traditional print-heavy design experience together with current digital design forms have enabled him to adapt to any growing evolution of this ever-changing marketing world.

Eric is a natural talent when it comes to creating unique and memorable visuals, and he is committed to accepting challenges. Through creating prominent eye-catching brand identities for a variety of individuals, companies, organizations and multi-nationals, Eric had successfully increased their target-market’s exposure exponentially. He is dedicated to the value of exceptional design practices such as inventive strategies and productive branding campaigns. This is exemplified by enduring results. His client service goes beyond the usual job description of a graphic designer. As a brand specialist, he has helped businesses define their offerings to a precise degree so their audience can understand it in seconds and make an informed decision. Remove the clutter and make it look beautiful. Eliminate the fluff and create an interface their end users want to play with. His tireless curiosity goads him to constantly explore new, current design trends, typography, imagery, technique and illustration. His father once said he could be a professional investigator because of his intuitive ability and photographic memory. These traits have contributed tremendous advantages for him to create work which transcends the latest styles in an efficient and innovative manner.

Having lived in four world renounced metropolitan areas, and now based in New York City, Eric has gained experience working with in-house teams of Fortune 100 corporations, at design studios, and as an independent contractor in all industries, such as public relations, fashion, advertising, marketing, finance, healthcare, education, and publishing. His creative skills include website design & architecture, gorilla online campaigns, strategic brand solutions, conference/exhibition design, and all printed matter and beyond. They say “a picture speaks a thousand words,” well then his work definitely speaks for itself.

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